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New media artists have the capability of driving forward innovation on major issues of the day. ‘Exceedingly complex’ systems (eg. the brain) provide examples of how the inevitable

pitfalls and breakthroughs that occur in processes of discovery are of direct concern to new media artists as well as to the scientists, engineers, sociologists and technologists that may be involved. This website reveals that, in this digital age, the creative processes of art and science are similar to the point of being virtually synonymous. It’s this fact that underpins how, through the European

Commission’s S+T+ARTS (Science + Technology + Arts) initiative and opportunities offered by the Commission’s programmes of research and innovation, new media artists can

both generate and develop, in cooperation with their scientific and technological counterparts, transformational projects concerned in the exceedingly complex issue of climate change.

After reviewing the history of new media we can conclude that new media came in this world to solve the problems of Reality. But in reality, in 21th Century new media is becoming a big problem in-front of us. Peoples are thinking how to have control on it. There is no law to control the flow of information on the platform of new media. It is dangerous for human being – physically and psychologically. Prolonged use of new media is affecting the nature of people. They are going beyond the reality and wondering in the world of virtuality or hyper reality. The development of computer net works and multimedia are often regarded as the first kind of virtual reality media, which is called new media. It is the interactive forms of communication that use the internet, including podcasts, RSS feeds, social networks, text messaging, blogs, wikis, virtual worlds and more. We can also call it cyberspace. It is a new nature where everything depends upon the Virtual thinking.